Where does coffee come from?
Coffee is grown in more than 50 countries around "the coffee belt", in areas that have the right combination of altitude, soil and weather.
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![Africa]()
Africa
Coffee is grown in more than 50 countries around "the coffee belt", in areas that have the right combination of altitude, soil and weather.
African coffee is:
- Syrupy
- Medium acidity
- Medium to dark roast
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![Latin America]()
Latin America
Coffee is grown in more than 50 countries around "the coffee belt", in areas that have the right combination of altitude, soil and weather.
Latin American coffee is:
- Nutty
- Low acidity
- Light or medium roast
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![Asia]()
Asia
Coffee is grown in more than 50 countries around "the coffee belt", in areas that have the right combination of altitude, soil and weather.
Asian coffee is:
- Earthy
- Gentle acidity
- Dark roast
Get to know your coffee beans
Coffee beans come from the fruit (called "cherries") of the coffee plant. The cherries are not good to eat, but the beans inside the cherries are full of flavor.
Each variety of coffee plant has a different and distinct flavor. There are more than 120 varieties, but most of the coffee we drink comes from either Arabica and Robusta, or a blend of the two.
Why is coffee roasted?
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![Light Roasts]()
Light Roasts
Mild and toasted-grain taste, with a light body and plenty of acidity.
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![Medium Roasts]()
Medium Roasts
More body, less acidity and can be the most fruity and sweet.
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![Dark Roasts]()
Dark Roasts
The most intense and bitter, can have a smoky or chocolatey sweet taste.
